Croydon supermodel Kate Moss is one of 10 celebrities who has designed a special postcard of the iconic London Eye for its 10th anniversary.

All of the money raised from the sale of the special cards will go to Guy’s and St Thomas’s charity to support the Evelina Children’s Hospital.

The hospital treats children for everything from having their tonsils out to specialist cleft lip and palate surgery and heart defects.

David Sharpe, Divisional Director of London Midway attractions, said: “These bespoke illustrations are the perfect way to mark the London Eye turning ten and what’s even better, is that we can raise money for one of the capital’s most treasured facilities too.

“We’re celebrating our tenth anniversary and have just welcomed our 37 millionth visitor, so it’s a very exciting time for the London Eye.”

Dr Grenville Fox, Director of Children's Services at Guy’s and St Thomas’, said: "We’re absolutely delighted that the London Eye has chosen to support the Evelina Children’s Hospital in this exciting anniversary campaign. Since opening its doors, the hospital has treated more than 55,000 young patients a year. The money raised by the London Eye will help us ensure that young patients continue to receive the best quality of care possible."

The celebrity prints are available from the London Eye retail outlets for £5.00. Other celebrities who have contributed include: fashion designer Henry Holland, actors Jaime Winstone, Sadie Frost, Dominic West, Samantha Morton, Amanda Mealing and Tom Chambers and TV presenters Fiona Phillips and Ben Shephard.