The ongoing pandemic has hit many small businesses hard. It has forced them to become more flexible and adapt to survive the unpredictable nature of the current business environment. For many this new environment has been devastating but for others this is not the case.

 

Aaron Virdi owns a health shake delivery company based in Surrey called The Shake Soc. He explains how they successfully launched their delivery business in the first lockdown as they “Wanted to bring something new to the area”. Moreover, the very different situation caused by the Covid pandemic created “new opportunities” which never would have presented themselves otherwise.

 

Unlike many businesses which have been negatively affected by the pandemic, the Shake Soc. has been thriving and saw “More orders in the heavier lockdowns”. This may be a result of their model which is shaped around the new situation specifically. Their product is only an Instagram message or Uber Eats delivery away, making it accessible and quick. Furthermore, Aaron explains how at the moment “People have more time and so do we”, creating the perfect environment for success.

 

There are a large range of small businesses which I would recommend supporting, (especially local ones) if you can. Along with The Shake Soc., I can highly suggest visiting LoveMyMask for all your fashion face mask needs and Fordhams Candles to fill your home with fragrance. These are just a few of the many small businesses I have been loving and there are a wealth of others out there so, get shopping!

 

Shakes: https://www.instagram.com/theshakesoc/

Masks: https://lovemymask.co.uk/ and https://www.instagram.com/lovemymask_uk/

Candles: https://www.fordhamscandles.com/ and https://www.instagram.com/fordhams_candles/ 

Photographs are from Aaron Virdi.